Description:-
Account-based marketing (ABM), also known as key account marketing, is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one.
Scope of the Report:
North America is expected to hold the largest market size in the ABM market by regions, as ABM solutions have already penetrated in the region. APAC is expected to grow at the highest CAGR, owing to the presence of half of the world’s mobile users, the largest number of social media users, the rising trend of online shopping experience, and the increasing internet connection and speed in the region.
The global Account-Based Marketing (ABM) market is valued at xx million USD in 2017 and is expected to reach xx million USD by the end of 2023, growing at a CAGR of xx% between 2017 and 2023.
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The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Account-Based Marketing (ABM).
Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.
This report studies the Account-Based Marketing (ABM) market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Account-Based Marketing (ABM) market by product type and applications/end industries.
Market Segment by Companies, this report covers
Demandbase
InsideView
6Sense
Act-On Software
AdDaptive Intelligence
Albacross
Celsius GKK International
Drift
Engagio
Evergage
HubSpot
Integrate
Iterable
Jabmo
Kwanzoo
Lattice Engines
Madison Logic
Marketo
MRP
Radius Intelligence
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Strategic ABM
ABM Lite
Programmatic ABM
Market Segment by Applications, can be divided into
Small and Medium-sized Enterprises (SMEs)
Large Enterprises
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Table Of Contents – Major Key Points
1 Account-Based Marketing (ABM) Market Overview
1.1 Product Overview and Scope of Account-Based Marketing (ABM)
1.2 Classification of Account-Based Marketing (ABM) by Types
1.2.1 Global Account-Based Marketing (ABM) Revenue Comparison by Types (2017-2023)
1.2.2 Global Account-Based Marketing (ABM) Revenue Market Share by Types in 2017
1.2.3 Strategic ABM
1.2.4 ABM Lite
1.2.5 Programmatic ABM
1.3 Global Account-Based Marketing (ABM) Market by Application
1.3.1 Global Account-Based Marketing (ABM) Market Size and Market Share Comparison by Applications (2013-2023)
1.3.2 Small and Medium-sized Enterprises (SMEs)
1.3.3 Large Enterprises
1.4 Global Account-Based Marketing (ABM) Market by Regions
1.4.1 Global Account-Based Marketing (ABM) Market Size (Million USD) Comparison by Regions (2013-2023)
1.4.1 North America (USA, Canada and Mexico) Account-Based Marketing (ABM) Status and Prospect (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Account-Based Marketing (ABM) Status and Prospect (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Account-Based Marketing (ABM) Status and Prospect (2013-2023)
1.4.4 South America (Brazil, Argentina, Colombia) Account-Based Marketing (ABM) Status and Prospect (2013-2023)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Account-Based Marketing (ABM) Status and Prospect (2013-2023)
1.5 Global Market Size of Account-Based Marketing (ABM) (2013-2023)
2 Manufacturers Profiles
2.1 Demandbase
2.1.1 Business Overview
2.1.2 Account-Based Marketing (ABM) Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Demandbase Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.2 InsideView
2.2.1 Business Overview
2.2.2 Account-Based Marketing (ABM) Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 InsideView Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.3 6Sense
2.3.1 Business Overview
2.3.2 Account-Based Marketing (ABM) Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 6Sense Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.4 Act-On Software
2.4.1 Business Overview
2.4.2 Account-Based Marketing (ABM) Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Act-On Software Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.5 AdDaptive Intelligence
2.5.1 Business Overview
2.5.2 Account-Based Marketing (ABM) Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 AdDaptive Intelligence Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.6 Albacross
2.6.1 Business Overview
2.6.2 Account-Based Marketing (ABM) Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Albacross Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
2.7 Celsius GKK International
2.7.1 Business Overview
2.7.2 Account-Based Marketing (ABM) Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 Celsius GKK International Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2016-2017)
Continued……
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