The U.S. electric shavers marketsize is projected to reach USD 7.91 billion by 2025, exhibiting a 4.80% CAGR during the forecast period. Introduction of advanced electric shavers with 4- and 8-dimensional trimming support has enhanced trimming experience for youth. Incorporation of gels to minimize cuts and bleeding during shaving has also triggered interest and has compelled people to shift from traditional cartridge razors. With the evolution of technology, the variety of shavers and trimmers has increased and there are various products that suit consumer needs.
Sales of electric shavers and trimmers in U.S. is estimated to ascend at a good rate over the next decade owing to changing buying behavior and orientation of consumers. Internet sales have been increasing and there is a shift from brick-and-mortar stores to online sales. Consumers use the Internet to procure cosmetics and grooming products from sites such as Amazon. Companies provide several discounts and offers to stay ahead of the competition, which is beneficial for customers.
Growth in youth population in U.S. and around the world is projected to be a major driver for the electric shaver market. Awareness among youth regarding personal grooming and hygiene has increased impressively in recent past.
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Further key findings from the study suggest:
• The U. S. electric shavers market is projected to reach USD 7.91 billion by 2025 at a CAGR of 4.80% during the forecast period
• Rotary shavers and foil shavers are steadily gaining popularity among women; the segment, however, still has immense potential for growth
• With growing trend of e-commerce and increasing number of customers purchasing goods online, distribution of shavers and trimmers through online portals has increased
• Shavers and trimmers have witnessed substantial technology advancements in recent past. Growing availability of more precise and smoother grooming products is anticipated to be the key factor driving market growth
• Trimmers and clippers are estimated to hold the largest market share in the U.S. electric shavers market and is projected to grow at a CAGR of 4.03% during the forecast period.
Table of Contents:
Chapter 1 Methodology and Scope
1.1 Research Methodology
1.2 Research Scope & Assumptions
1.3 List of Data Sources
Chapter 2 Executive Summary
Chapter 3 U.S. Electric Shavers Market
3.1 Market Segmentation
3.2 Market size and growth prospects
3.3 U. S. Electric Shavers – Value Chain Analysis
3.4 Market Dynamics
3.4.1 Market Driver Analysis
3.4.1.1 Increased awareness about personal care products
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Chapter 4 U.S. Electric Shavers Market: Product Type Estimates & Trend Analysis
4.1 U.S. Electric Shavers Market: Product Type Movement Analysis
4.2 U.S. electric shavers market by product type, 2014 – 2025 (USD Billion)
Chapter 5 Competitive Landscape
5.1 Conair Corporation
5.1.1 Company overview
5.1.2 Financial performance
5.1.3 Product benchmarking
5.2 IdeaVillage Products Corp. (Micro Touch)
5.2.1 Company overview
5.2.2 Financial performance
5.2.3 Product benchmarking
5.3 Remington (Spectrum Brands, Inc.)
5.3.1 Company overview
Continued…
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