Enterprise Video Market Global Market – Overview
Enterprise video market is gaining traction nowadays, as communicating with co-employees for implementation of any new policy or announcement of any changes and taking feedback becomes very essential in order to increase the efficiency of the organizations. Effective coordination between the global center and a regional center plays very vital role when company is in process of growth and enterprise video system helps the personnel to vitally communicate with each other without making any physical presence. According to a recent study report published by the Market Research Future, The global market of Enterprise Video Market is booming and expected to gain prominence over the forecast period. The market is projected to demonstrate a spectacular growth by 2022, surpassing its previous growth records in terms of value with a striking CAGR during the anticipated period (2016 – 2022).
The major growth driver for the enterprise video market is the rise in adoption of cloud technology and demand for video as a device to enhance communication and association across enterprises. However, network connectivity and technical difficulties and concerns over the security of video content are the restraining factors in the market.
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Enterprise video technology enables organizations through features such as on-demand video and flexibility in remote working conditions. Enterprise video technology comprise of factors such as collaborative techniques in an organization’s functioning. The latest advancement in enterprise video technology such as superior video codec, web based real time communication, captioning, indexing & transcoding and aggregation are expected to boost the demand for enterprise video market.
The study indicates, the area of opportunity in the enterprise video market is the video collaboration, including the integration of videoconferencing and streaming across the enterprise for both acquisition and distribution.
Segmentation:
The global Enterprise Video Market can be segmented by components, services, application, delivery mode, and industry.
- Based on components, the enterprise video market includes hardware and software.
- By services, the enterprise video market can be segmented into as professional and managed.
- By application, the enterprise video market comprises training & development and corporate learning, and others.
- Based on delivery mode, the enterprise video market incorporates video conferencing, web conferencing among others.
Industry-wise the enterprise video market includes banking, financial services and insurance (BFSI), manufacturing, media & entertainment, healthcare, aerospace & defense, oil & gas, and telecom & IT, and others.
Key Players
The prominent players in the of Enterprise Video Market are- Kaltura Inc. (U.S.), Rimage Corporation (U.S.), Cisco Systems, Inc. (U.S.), International Business Machines (U.S.), Verizon Communications, Inc. (U.S.), Microsoft Corporation (U.S.), Polycom (U.S.), Avaya Inc. (U.S.), Wistia Inc. (U.S.). Some others players in this market are- Anvato, Vimond Media Solutions, Ustream, Kollective among others.
Regional Analysis:
Region-specific analysis of the enterprise video market includes North America, Europe, Asia Pacific (APAC), and Rest-of-the-World (RoW).
North America is dominating the market. The region tends to pick up the latest innovations fast, and as a result, the region is implementing this technology in the workforce. Its ability to reduce operational cost and add flexibility are the reasons that lure companies in integrating such technology. Cloud technology is also getting better with each day, and as major companies are based out of this region, the regional enterprise video market is getting more prominence.
Europe stands second in the global enterprise video market with the region spending substantially to incorporate this technology in the healthcare sector. Germany, the U.K., France, and Spain have a significant hold over the European market. The APAC, however, is expected to register robust growth with the highest CAGR possible during the forecast period. Developing countries such as India and China are expected to contribute the most with communication services impacting the regional sphere profoundly.
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Intended Audience
- Professional service providers
- Software development companies
- Software distributors
- MNCs
- Network Providers
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