The complex developments of the pandemic have strongly influenced user shopping behavior. Recent data analysis of CouponXoo shows that user behavior has had certain changes during the COVID-19 outbreak, especially in purchasing power, item type, purchase type, and equipment used.
Due to the effects of the epidemic, users’ purchasing power varies with different product lines.
High-demand items and services are dry food, home gym equipment, health services, online games, and online education. While products and services related to travel and outdoor activities are limited, users tend to spend money on entertainment products at home. The data show a 30% increase in visits with searches for keyword Netflix Coupon and 35% for Xbox Coupon. Another business that has also received much attention from users during the epidemic is online courses, which is great support for students and teachers.
Online shopping is more dominating when users minimize going out. Users replace time for outdoor activities with other online activities via mobile devices. Statistics from CouponXOO’s analysis data show that users’ mobile device usage increased from 50.3% to 61.2%.
CouponXoo data also shows that user traffic varies by the country during the outbreak. Users from the US, UK, India, Canada, Australia increased by 9.31%, 25.59%, 57.97%, 13.92%, 19.66% respectively. Total traffic increased by 14.06% while purchasing power per order decreased by an average of 25.6% compared to the previous 3 months. Users are not the only side affected by the pandemic. The merchants have to face a big challenge when the purchasing power of users decreases. By providing discount codes for essential goods, suppliers have contributed to supporting consumers during the pandemic. CouponXoo supports partner stores to update their customer support programs from online stores quickly and easily. In the context of the customers’ income source is cut due to the disease, their shopping demands will also be limited. The CouponXoo team has made every effort and attempt to look for active discount codes, then organize and categorize them so users can easily find and apply.
Shopping information and knowledge are aggregated and updated regularly to help customers get the best shopping experience. “We always try our best to bring the most value to our customers, especially in this difficult time. Special promotions have been implemented, creating opportunities for both customers and suppliers,” said Jack Nolan, CouponXoo Marketing Director.
In preparing for the return of shopping demand in the upcoming time, CouponXoo will continuously add more coupon codes while expanding the cooperation with partners to support both customers and suppliers. One of the most recent collaborations is the support in the success of consumer behavior research posted on PRWeb. It is expected that at the beginning of July 2020, CouponXoo will continue to expand the size of personnel dedicated to data research. This can be considered an important step formed from the cooperation of supporting consumers during the pandemic.
About CouponXoo
CouponXoo is a huge online coupon database for shopping online where users can find everything related to discounts, gifts, savings, and more. With the ultimate goal of helping customers until they can get the discount code they want, CouponXOO is always at the forefront of taking care of customers and merchants and the first choice for customers seeking out coupons and deals.
Media Contact
Company Name: CouponXoo
Contact Person: Jack Nolan
Email: Send Email
Phone: +1 323 744 6998
Address:660 S Figueroa St
City: Los Angeles
State: CA 90017
Country: United States
Website: https://www.couponxoo.com/