The Global Kids’ Nutrition Market size was USD 48.89 Billion in 2021 and is expected to register a revenue CAGR of 6.5% during the forecast period, according to the latest analysis by Emergen Research. Increasing prevalence of childhood obesity and overweight and rising initiatives by governments and regulatory bodies of countries across the globe are major factors driving revenue growth of the market. For example, 2016–2025 nutrition strategy of WHO specifies that it will collaborate with Member States and partners to achieve universal access to nutritious diets from sustainable food systems. WHO also supports the adoption of guidance and implementation of effective nutrition actions and monitors and evaluates policy and programs for better outcomes.
Market revenue growth is also driven by increasing launch of new and innovative products. For example, in April 2022, Horlicks launched Nutri gummies to meet nutrition demands of children aged 2 and above. which are free of added preservatives, sugar, artificial colors or flavors, and gelatin, among others. Moreover, working parents have a great deal of stress trying to provide a balanced breakfast and lunch for their children. Startups, such as My Lunchbuddy, develop meal plans that give kids balanced and healthy diets, which saves parents time and effort of researching and creating nutrition regimens for their children.
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However, there are significant regulatory gaps in the kid’s nutrition sector, which allows low-quality supplements to enter the market and is a key factor expected to hamper revenue growth of the market.
Key Companies Profiled in the Report are:
Abbott, My Lunchbuddy, Goodwolf Feeding Co., Mead Johnson & Company, LLC., Danone, Nestlé, Perrigo Company plc, Arla Foods amba, Yamo AG, Nutribud Foods, Else Nutrition., and others
Research Report on the Kids Nutrition Market Addresses the Following Key Questions:
Who are the dominant players of the Kids Nutrition market?
Which regional market is anticipated to have a high growth rate over the projected period?
What consumer trends and demands are expected to influence the operations of the market players in the Kids Nutrition market?
What are the key growth drivers and restraining factors of the Kids Nutrition market?
What are the expansion plans and strategic investment plans undertaken by the players to gain a robust footing in the market?
What is the overall impact of the COVID-19 pandemic on the Kids Nutrition market and its key segments?
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Some Key Highlights From the Report
The online segment is expected to register a rapid growth rate during the forecast period. Consumers are gradually shifting towards e-commerce platforms due to rising internet usage, bargains and discounts that are being offered, and door-to-door delivery, among others. Moreover, COVID-19 pandemic has elevated significance of online platforms and is anticipated to fuel the segment’s revenue growth.
The snack segment is expected to grow at a rapid revenue CAGR over the forecast period Children prefer fast foods over veggies, which deprive them of nutrients and might result in major health issues. Manufacturers are producing appealing and nutrient-dense snacks that encourage children to eat vegetables and replace junk food, which is expected to drive revenue growth in this segment.
The North America market accounted for largest revenue share in 2021. This is owing to rising innovation in kids’ nutrition solutions, presence of startup companies such as Jetson, Thryve, BIOHM, and others, and rising demand for infant formulas to supplement babies’ diet due to increase in women’s participation in the labor force.
On 12 January 2021, Timios, which is based in India launched the ‘Made to Order’ porridge range for infants & toddlers. There are 12 different varieties of this new food, which was created for nutritional needs of infants between the ages of 6 and 18 months.
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Emergen Research has segmented the global kids’ nutrition market based on product type, distribution channel, age, application, and region:
Product Type Outlook (Revenue, USD Billion; 2019–2030)
Vitamins and minerals
Protein
Omega-3
Alpha-Linolenic Acid (ALA)
DocosaHexaenoic Acid (DHA)
EicosaPentaenoic Acid (EPA)
Prebiotics & Probiotic supplements
Others
Distribution Channel Outlook (Revenue, USD Billion; 2019–2030)
Online
E-commerce Platforms
E-Groceries
Offline Stores
Supermarkets
Convenience Stores
Others
Age Outlook (Revenue, USD Billion; 2019–2030)
1-2 Years
3-5 Years
6-10 Years
11-15 Years
Application Outlook (Revenue, USD Billion; 2019–2030)
Snacks
Infant Milk
Protein Drinks & Bars
Others
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Regional Outlook (Revenue, USD Billion; 2019–2030)
North America
U.S.
Canada
Mexico
Europe
Germany
France
UK
Italy
Spain
Benelux
Rest of Europe
Asia Pacific
China
India
Japan
South Korea
Rest of APAC
Latin America
Brazil
Rest of LATAM
Middle East & Africa
Saudi Arabia
UAE
South Africa
Turkey
Rest of Middle East & Africa
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