MarketsandMarkets forecasts that the global Cloud-Native Application Protection Platform Market would grow from an estimated USD 7.8 billion in 2022 to USD 19.3 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 19.9% from 2022 to 2027. Increasing cyber threats and adoption of BYOD and remote work options among SMEs are some of the factors driving the market growth.
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What is Cloud-Native Application Protection Platform?
According to MarketsandMarkets, CNAPP combines the capabilities of cloud security components such as CSPM, CWPP, Kubernetes Security Posture Management (KSPM), API discovery and protection, and serverless security into one single platform.
By cloud type, public cloud segment to account for a larger market size during the forecast period
Public cloud includes a platform being managed by a third party. In the public cloud model, the cloud resources are operated by a third-party cloud service provider and operated over the internet. It uses the standard cloud computing model to make resources and services available to remote users worldwide. Public cloud services can be used for free or be provided through subscription or on-demand pricing schemes, including the pay-per-usage model. The main benefits of public cloud include a decreased requirement for organizations to invest in maintaining their on-premises IT resources; scalability to meet workload and user demands; and fewer wasted resources because customers pay with pay-per-usage model. The public cloud providers offer the infrastructure needed to host and deploy workloads in the cloud. Tools and services help customers manage cloud applications, including data storage, security, and monitoring and reporting capabilities. Some of the challenges with the public cloud include increasing, complex cloud costs and pricing models, skill gaps in the cloud computing industry, limited control, and vendor lock-in period.
By vertical, BFSI to hold the largest market size during the forecast period
Cloud technology is increasingly being used by banks and financial institutions to store data and applications. Cloud technology providers offer products and services that provide improved revenue generation, customer insights, and reduced costs. The deployment of cloud computing models provides control to financial institutions on how they pay for the technology deployed. Cloud deployment provides increased scalability, and organizations can respond more quickly to market shifts. The overall costs are reduced as the organizations do not need to pay for on-premises infrastructure costs. The COVID-19 outbreak has further accelerated data movement to the cloud environment. There is an increasing need for cybersecurity solutions and services in the BFSI vertical to fight against the growing number of physical and cyberattacks on critical infrastructures that are taking place due to the increasing adoption of BYOD and Work from Home (WFH) trends. Financial institutions need to be compliant with regulations such as the PIPEDA. This has led to the growing adoption of CNAPP and associated services. Financial institutes are always early adopters of advanced technologies. CNAPP is one of the essential security tools developed to secure deployed cloud resources and has significant applications in the BFSI vertical.
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Competitive overview:
The CNAPP market is led by some globally established players, such as Check Point, Trend Micro, Palo Alto Networks, CrowdStrike, Fortinet, and others. These players have adopted various growth strategies, such as partnerships, agreements, collaboration, acquisitions, and product developments, to increase their market presence.
Check Point is a leading provider of cybersecurity solutions. It provides solutions that help protect customers from fifth-generation cyber-attacks and has an industry-leading catch rate of malware, ransomware, and advanced targeted threats. The company provides solutions for cloud security, network security, users and access security, and security operations. It offers Quantum for network security, CloudGuard for cloud security, Harmony for securing users and access, and Horizon for unified management and security operations. In the CNAPP market, it provides CloudGuard. CloudGuard offers customers actionable security insights for public clouds, workloads, identities, and applications, covering the entire development lifecycle from pipeline security through build and runtime.
Apart from large vendors, some SMEs, and startups, such as Aqua Security, Cequence Security, Illumio, and Banyan Cloud are also evolving in the CNAPP market.
Another important player in the CNAPP market is Aqua Security. Aqua Security is a cybersecurity company that helps enterprises secure their cloud-native, container, and serverless applications. The company provides products and solutions for software supply chain security, container security, Kubernetes security, CSPM, vulnerability scanning, container security, serverless security, and VM security. In the CNAPP market, it provides the Aqua Platform. The Aqua Platform enables prevention, detection, and response automation across the entire application lifecycle, to secure the supply chain, secure cloud infrastructure, and secure running workloads wherever they are deployed.
According to MnM’s market evaluation framework, most companies opt for inorganic growth strategies to maintain their position in the market. The number of deals increased by around 50-60% relatively in the period of 2020-2021. These deals collectively include partnerships, acquisitions, collaborations, and alliances. Due to the COVID-19 outbreak, there was a sudden decline in product launches and business expansion activities. However, from 2021 onward, companies are expected to follow organic growth strategies to provide CNAPP platform and services to end users, which, on the other hand, would help companies in increasing their market revenue.
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