The Geospatial Analytics Market is estimated to grow from USD 78.5 billion in 2023 to USD 141.9 billion by 2028, at a CAGR of 12.6% during the forecast period. Location intelligence is a process of utilizing geospatial data and analytics to gain valuable insights and make informed decisions. By integrating geographic information with other datasets, location intelligence enables organizations to understand patterns, relationships, and trends specific to a particular location. It empowers businesses and governments to optimize operations, improve customer experiences, and enhance strategic planning. Through the application of advanced geospatial analytics techniques, location intelligence enables spatial visualization, spatial querying, and predictive modeling, offering a comprehensive understanding of spatial data and its implications.
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Healthcare & Lifesciences to account for higher CAGR during the forecast period
The Geospatial analytics market for healthcare is categorized into various applications, such as disease mapping, health resource allocation, emergency response planning, medical & public safety and others (patient tracking, healthcare facility location planning, and medical asset management). Geospatial analytics has revolutionized the healthcare and life sciences vertical, offering a multitude of applications. It aids in disease surveillance and outbreak management by analyzing geospatial data to identify disease hotspots, assess population vulnerability, and allocate resources effectively. Geospatial analytics also plays a vital role in healthcare planning and resource allocation by analyzing population density, healthcare facility locations, and accessibility. It helps in optimizing healthcare service delivery, improving patient outcomes, and ensuring equitable access to healthcare services. Furthermore, geospatial analytics facilitates environmental health studies, epidemiological research, and the identification of environmental factors impacting public health.
Services Segment to account for higher CAGR during the forecast period
The market for Geospatial analytics is bifurcated based on offering into solution and services. The CAGR of services is estimated to be highest during the forecast period. Geospatial analytics is transforming the service segment by enabling businesses to provide personalized and location-specific services, optimizing field service management through efficient routing and scheduling, optimizing supply chain and logistics operations for cost savings and improved efficiency, streamlining facility management through spatial insights, and enabling targeted marketing and advertising campaigns based on geospatial data. With its ability to leverage spatial data for informed decision-making, geospatial analytics is driving operational efficiency, enhancing customer experiences, and fueling business growth in the service segment.
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Key players operating in the Geospatial analytics market across the globe are Esri (US), Precisely (US), Caliper Corporation (US), Blue Marble Geographic (US), Google (US), Alteryx (US), Blue Sky Analytics (Netherlands), HexagonAB (Switzerland), TomTom (Netherlands), Trimble (US), Maxar Technologies (US), RMSI (India), Maplarge (US), General Electric (US), Bentley Systems (US), Fugro (Netherlands), Orbital Insights (US), Mapidea (Portugal), Geospin (Germany), Sparkgeo (Canada), Orbica (New Zealand), Descartes Lab (US), Skymap Global (Singapore), ReMOT Technologies (US), CARTO (US), Pasco Corporation (Japan), Geoviet Consulting (Vietnam), Mandalay Technology (Myanmar), GIS Co. Ltd. (Thailand), Suntac Technologies (Myanmar), Geomatic Consulting International (Vietnam), AAM, A Woolpert Company (Australia), Mappointasia (Thailand), Vegastar Technology (Vietnam), and HERE Technologies (Netherlands). These Geospatial analytics vendors have adopted various organic and inorganic strategies to sustain their positions and increase their market shares in the global market.
Google is an American multinational company headquartered in California, US. Its product innovations help increase the use of its services. Its core products and platforms include Android, Chrome, Gmail, Google Drive, Google Maps, Google Play, Search, and YouTube; each has over 1 billion monthly active users. Google has built a platform on cloud and invests in infrastructure, security, data management, analytics, and AI. The company’s global clientele is spread across verticals, such as automotive, BFSI, retail and eCommerce, education, energy, engineering, entertainment, environment, food, beverage, government, healthcare, manufacturing, media, telecommunications and IT, transportation, and travel and hospitality.
In the geospatial analytics space, Google is a leading player with a wide range of offerings. Google’s geospatial analytics solutions include the Google Maps Platform, a comprehensive set of APIs and services for mapping, geocoding, routing, and spatial data visualization. The platform allows developers to integrate location-based functionalities into their applications. Google Earth Engine provides a powerful cloud-based geospatial analysis platform, enabling users to analyze and visualize large-scale geospatial data. Additionally, Google Earth and Google Street View offer immersive and detailed geospatial imagery for exploration and visualization. With its extensive suite of tools and services, Google empowers businesses and developers to harness the power of geospatial data, derive insights, and create innovative applications across various industries.
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Alteryx is a leading provider of end-to-end analytics and data science platforms for organizations, headquartered in Irvine, California. The company has provided solutions in various verticals such as finance, healthcare, government, retail, and many other industries. Alteryx operates in North America, Europe, Asia Pacific, and the Middle East, serving over 6,000 customers globally. Alteryx is a data analytics and automation software company that provides a platform for data scientists and analysts to discover, prep, and blend data, perform advanced analytics, and deploy and share analytics at scale. Its platform enables users to automate complex data workflows, including data discovery, data preparation, predictive modeling, and operational reporting.
Alteryx is a prominent player in the geospatial analytics market, offering comprehensive solutions tailored to leverage location-based data for insights and decision-making. Alteryx provides a platform that enables users to easily blend and analyze geospatial data from various sources, perform spatial analysis, and create visualizations. Alteryx empowers users to uncover patterns, trends, and relationships within their geospatial data with built-in geocoding, spatial tools, and advanced analytics capabilities. The platform’s intuitive interface and drag-and-drop functionality make it accessible to data analysts and business users, enabling them to derive actionable insights and make informed decisions based on location intelligence.
TomTom is a global provider of innovative location technology solutions. With a strong focus on mapping, navigation, and traffic information, TomTom offers a wide range of products and services that cater to diverse industries, including automotive, enterprise, government, and consumer markets. TomTom offers the design, development, and sales of navigation and location-based products and services. The company also offers innovative navigation products, software, and services, which power hundreds and millions of applications across the globe. TomTom provides various navigation products, software, and services, including industry-leading location-based and map-making technologies, embedded automotive navigation products, Personal Navigation Devices (PNDs) and apps, advanced telematics fleet management, and connected car services. Under the automotive and enterprise business segment, the company provides its customers with maps, traffic information, and navigation software. The consumer segment provides a valuable platform for consumer insights and location data. The key products of the consumer segment are navigation devices, sports devices, and services and apps. In 2019, the company’s telematics segment was acquired by Bridgestone Corporation.
TomTom plays a vital role in the geospatial analytics market by providing high-quality mapping and location-based data that serves as a foundation for geospatial analytics solutions. Through their advanced mapping technologies and APIs, TomTom enables businesses to extract valuable insights from geospatial data, unlocking opportunities for enhanced decision-making, efficient resource allocation and targeted marketing campaigns. With their expertise in real-time traffic information and geospatial analytics tools, TomTom helps organizations leverage location intelligence to gain a competitive edge. As the demand for geospatial analytics continues to grow across industries such as transportation, logistics, urban planning, and retail, TomTom remains at the forefront, offering robust solutions that empower businesses to harness the power of location data for strategic advantage.
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