Probiotics Market – DataM Intelligence

Report Overview

The Global Probiotics Market reached USD 55.88 billion in 2022 and is expected to reach a high value by 2030 and is expected to grow with a CAGR of 7.58% during the forecast period 2023-2030. The global probiotics market is experiencing significant growth due to increasing awareness among the population regarding gut health. The proven benefits of probiotic products in balancing gut microbiota are acting as strong drivers for this upward trend.

Globally, the major players in the Probiotics Market include Yakult Honsha, Meija Seika, Chr Hansen and many others.

DataM Intelligence’s Global Probiotics Market report provides insights on the current and forecast market analysis, individual leading Probiotics companies’ market shares, challenges,

Probiotics market drivers, barriers, trends, opportunities and key companies in the market.

Global Probiotics Market Trends

As per DataM estimates, 

The primary driver of the global probiotics market is the growing focus on gut health among the population. A balanced diet with prebiotics and probiotics is crucial for intestinal health. Probiotics, as beneficial live microorganisms, effectively maintain gut health by balancing the gut microbiota and inhibiting harmful bacteria. 

Specific strains like Bifidobacterium infantis, Lactobacillus acidophilus and Lactobacillus rhamnosus alleviate IBS symptoms and reduce gas production. Probiotics’ applications extend to oral, skincare, women’s health, children’s well-being and respiratory health, driving market growth with tailored formulations.

Additionally, the rising awareness of preventive healthcare contributes to market expansion. Consumers seek dietary supplements to support metabolic activities, as research confirms probiotics’ role in disease prevention and health promotion. 

Healthcare practitioners’ acknowledgment of probiotics’ benefits and therapeutic recommendations further boosts supplement sales. Increasing health spending supports the trend of preventive healthcare, bolstering the global probiotics market.

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Asia-Pacific Dominates the Probiotics Market

During the forecast period, the Asia Pacific region emerges as the dominant force in the global probiotics market. Key countries, including China, India, Japan, Australia, and South Korea, play a significant role in this growth. The region’s prominence is attributed to the widespread popularity and rising consumer awareness of the health benefits of probiotics. 

Notably, Japan leads the Asia-Pacific probiotics market, while Singapore, Indonesia, Malaysia, and Australia also contribute significantly. Key players like Yakult Honsha, Meija Seika, and Chr Hansen further strengthen the market’s position in the region.

To know more about why the Asia-Pacific is leading the market growth in the Probiotics market, get a snapshot of the market here.

Get a sneak peek at the Probiotics Market dynamics for a better understanding.

Probiotics Market – Competitive Landscape

The global probiotics market is characterized by intense competition and fragmentation, with numerous players vying for market share. Product differentiation is a key factor driving consumer preferences towards probiotic products that offer optimal results, intensifying market competition. 

Notably, yogurt holds the largest market segment in terms of sales value, attracting various manufacturers to the global yogurt market. Leading brands like Yoplait, Chobani, Nancy’s Organic, Siggi’s Icelandic Skyr, and Activia dominate this segment. 

Renowned biotechnology companies such as Koninklijke DSM N.V., Danone S.A., CHR. Hansen Holding A/S, and DuPont play pivotal roles in producing live probiotic cultures for functional foods, bars, supplements, and feed industries.

To gain a strong foothold in the global market, key players focus on product launches and acquisitions. Acquisitions have been particularly prevalent due to the market’s high growth potential. For instance, in January 2022, JB Chemicals & Pharmaceuticals acquired brands from Sanzyme Private Limited, marking their entry into the probiotic and reproductive health segments. 

Additionally, in the same month, The Puratos Group acquired THT, a Belgian company supplying probiotics in bulk or as finished products. These strategic moves reflect the dynamic nature of the probiotics market and the efforts of industry leaders to solidify their positions and capitalize on growth opportunities.

Know the competitive analysis among the key players of the Probiotics Market as they are set to emerge as trendsetters in the industry.

Table of Contents

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