Male Grooming Products Market Size, Leading Brands Share, Industry Growth Statistics & Report 2024-2032

Male Grooming Products Market Size, Leading Brands Share, Industry Growth Statistics & Report 2024-2032
Male Grooming Products Market
The growing awareness of personal hygiene among men, with an emphasis on a well-groomed appearance, the easy availability of specialized products catering specifically to men’s unique skin and hair care, the growing influence of social media and celebrity endorsements, as well as the expansion of various retail channels, are some of the factors driving the male grooming products market.

Attributes and Key Statistics of the Male Grooming Products Market Report by IMARC Group:

Base Year: 2023

Forecast Years: 2024-2032

Historical Years: 2018-2023

Units: USD Billion

Market Size in 2023: USD 85.2 Billion

Market Forecast in 2032: USD 148.9 Billion

Market Compound Annual Growth Rate 2024-2032: 6.3%

As indicated in the latest market research report published by IMARC Group, titled “Male Grooming Products Market Report by Product (Male Toiletries, Electrical Products, After Shave Lotions, and Others), Price Range (Mass Products, Premium Products), Distribution Channel (Supermarkets and Hypermarkets, Pharmacy Stores, Online Stores, and Others), and Region 2024-2032,” this report provides an in-depth analysis of the industry, featuring insights into the global male grooming products market. It encompasses competitor and regional analyses, as well as recent advancements in the market.

Global Male Grooming Products Market Size & Future Growth Potential:

The male grooming products market size was valued USD 85.2 Billion in 2023. By 2032, this figure is projected to reach around USD 148.9 Billion, with a compound annual growth rate (CAGR) of 6.3% over the forecast period (2024-2032).

Core Factors Driving Market Trends:

The global market is primarily driven by the increased awareness of personal hygiene and appearance among men. This shift is driven by evolving social norms and the influence of media, where well-groomed appearances are increasingly promoted. Moreover, the rising disposable incomes across emerging markets allow more men to invest in grooming products. Additionally, the rise in e-commerce platforms has made these products more accessible, leading to higher demand.

Additionally, the growing demand for organic and natural grooming products appeals to health-conscious consumers. Besides, the rise in innovations, such as multifunctional grooming tools and products catering to specific skin types, continues to attract a broader customer base. Furthermore, the increasing influence of celebrity endorsements and marketing campaigns fosters product adoption among younger male demographics.      

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Global Male Grooming Products Market Scope and Growth Analysis:

The scope of the market is broadening due to the diversification of product lines, including skincare, haircare, fragrances, and shaving products tailored specifically for men. Additionally, continual technological advancements in grooming devices, such as electric razors and trimmers, have fueled demand, particularly among tech-savvy consumers. Moreover, changing perceptions about male grooming as an essential aspect of self-care is also playing a vital role in market growth.

Furthermore, the increasing adoption of subscription-based grooming kits offers convenience and enhances customer loyalty, broadening the market’s scope. Moreover, the rise in eco-friendly and sustainable packaging solutions is aligning with consumer preferences, contributing to the sector’s expansion. Along with this, the steady growth of online retailing present significant opportunities for brands to capture a larger market share globally.     

An In-Depth Analysis of Prominent Beauty and Personal Care Products Companies in the Industry by IMARC Group:

  • Procter & Gamble Company
  • Unilever PLC
  • Edgewell Personal Care Company
  • Beiersdorf AG
  • LVMH Moët Hennessy – Louis Vuitton SE
  • L’Óreal SA
  • Coty, Inc.
  • Natura Cosmeticos SA (NATURA)
  • PUIG, SL
  • Koninklijke Philips NV
  • Panasonic Corporation

 

Comprehensive Market Report Highlights & Segmentation Analysis:

Segmentation by Product:

  •  Male Toiletries
  • Electrical Products
  • After Shave Lotions
  • Others

 

According to the report, Male Toiletries have been identified as holding the largest market share.

Segmentation by Price Range:

  • Mass Products
  • Premium Products

 

According to the report, Mass Products have been identified as holding the largest market share.

Segmentation by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Pharmacy Stores
  • Online Stores
  • Others

 

According to the report, Supermarkets and Hypermarkets have been identified as holding the largest market share.

Segmentation by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

 

According to the report, the Europe region is recognized as having the largest market share.

Key highlights of the Report:

  • Historical Market Performance
  • Future Market Projections
  • Impact of COVID-19 on Market Dynamics
  • Industry Competitive Analysis (Porter’s Five Forces)
  • Market Dynamics and Growth Drivers
  • SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)
  • Market Ecosystem and Value Creation Framework
  • Competitive Positioning and Benchmarking Strategies

 

Major Advantages of the Report:

  • This report provides market leaders and new entrants with accurate revenue estimates for the overall global market and its key subsegments.

 

  • Stakeholders can leverage this report to gain a deeper understanding of the competitive landscape, enabling them to strategically position their businesses and develop effective go-to-market strategies. 

 

  • The report provides stakeholders with valuable insights into the market dynamics, offering a comprehensive analysis of key drivers, restraints, challenges, and opportunities.

 

Why Choose IMARC Group:

  • Extensive Industry Expertise
  • Robust Research Methodology
  • Insightful Data-Driven Analysis
  • Precise Forecasting Capabilities
  • Established Track Record of Success
  • Global Reach with an Extensive Network
  • Tailored Solutions to Meet Client Needs
  • Commitment to Strong Client Relationships and Focus
  • Timely Project Delivery
  • Cost-Effective Service Options

 

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

 

Contact Our Analysts for Brochure Requests, Customization, and Inquiries Before Purchase: https://www.imarcgroup.com/request?type=report&id=1013&flag=C

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