B2B eCommerce Solutions Must Have CRM to Optimize Business Operations Feature Reviewed in Industry Today

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B2B eCommerce Solutions Must Have CRM to Optimize Business Operations Feature Reviewed in Industry Today

Recently, Industry Today shared a comprehensive analysis grid of the most important features when selecting a B2B eCommerce platform. The feature article was authored by Manufacturing journalist, Thomas R. Cutler who provided insight and rationale for the requirements most needed in making a technology decision. One of the most important features is CRM to optimize business operations.

Read the full article in Industry Today here.

Industry Today is the media platform of choice for leaders and influencers in manufacturing and industry.

RFP template to evaluate B2B eCommerce vendors

The most essential questions to ask a B2B eCommerce vendor will rapidly answer what best fits a business’ requirements both at present and in the future. This RFP template, offered as a downloadable Excel spreadsheet, allows questions to be added and deleted as needed.

After compiling the RFP template, potential vendors may review it and share how they propose to meet specific requirements. After receiving all proposals proceed to the negotiation phase, or continue narrowing down potential vendors with more detailed questions.

About Oro, Inc.:

OroCommerce is the first and only open-source B2B eCommerce platform built from the ground up for mid-market and large commerce businesses. The groundbreaking flexibility coupled with a robust set of B2B features available out of the box, ensures the OroCommerce B2B platform is specifically designed for manufacturers, distributors, wholesalers, and multi-channel brands.

This integrated technology solution provides a diverse range of B2B features and capabilities including:

  • Personalization
  • Localization
  • Built-in multi-channel CRM
  • Powerful workflows
  • A pricing engine


Oro, Inc. was launched in 2012 by former Magento co-founders including Yoav Kutner, Chief Executive Officer, who was recently named a 2021 Supply & Demand Chain Executive Pros to Know recipient.

The Oro team remotely delivers innovative solutions for dynamic companies embarking on a digital transformation. OroCommerce was recognized as a strong player in the eCommerce vendors’ market by all major analyst firms including IDC, Gartner, and Frost & Sullivan. 

Media Contact
Company Name: Oro, Inc.
Contact Person: Anna Korolekh, Marketing Director
Email: Send Email
Phone: (323) 591-1514 or +3 805 0198 22 01
Address:8072 Melrose Ave.
City: Los Angeles
State: CA
Country: United States
Website: https://oroinc.com/b2b-ecommerce/