The global market for cloud native storage is expected to experience substantial growth, with a projected compound annual growth rate (CAGR) of 23.3% over the forecast period. The market size is anticipated to rise from an estimated USD 16.0 billion in 2023 to USD 45.8 billion by 2028. This surge is driven by several key factors, including the rapid expansion of enterprise data, the streamlined transition from on-premises systems to cloud native storage solutions, and the growing adoption of automation in application updates.
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By offering, services segment to register for the highest CAGR during the forecast period.
The services segment of the cloud native storage market is growing rapidly. Services offer the underlying infrastructure, expertise, and support services to help organizations effectively leverage cloud-native storage technologies in the market. Cloud native storage services help ensure the security and compliance of data stored in cloud native solutions. They offer encryption, access control, and compliance monitoring tools to meet regulatory requirements.
By application, backup and recovery to register for the highest market size during the forecast period.
Backup and recovery applications are designed to protect data from loss, corruption, or accidental deletion. They create copies of data at specific points in time, ensuring that a recent and consistent version of the data is always available for recovery. Furthermore, backup and recovery applications are essential to a robust data management strategy for cloud-native storage solutions. They help organizations protect their data, ensure data availability, and provide a safety net in case of data loss or disasters.
By region, Asia Pacific accounted for the highest growth rate during the forecast period.
Asia Pacific is witnessing significant technological innovation in cloud native storage. Many regional organizations were undergoing digital transformation efforts, including migrating to the cloud and adopting cloud native technologies. This shift necessitated modern and scalable storage solutions to support cloud native applications. Few of the leading countries, including China, India, Japan, South Korea, and Southeast Asian nations, witness substantial cloud adoption rates. Cloud providers like AWS, Azure, Google, Alibaba Cloud, and regional providers offered cloud native storage services that catered to the diverse needs of businesses in the region.
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Unique Features in the Cloud Native Storage Market
Cloud native storage solutions are designed to scale effortlessly with demand. Unlike traditional storage systems, these platforms can dynamically expand or contract resources based on real-time workload requirements, enabling businesses to manage fluctuating data volumes with efficiency and minimal manual intervention.
A defining feature of cloud native storage is its tight integration with microservices and containerized environments such as Kubernetes. This ensures storage is persistent, portable, and easily managed across dynamic and distributed systems—supporting rapid development and deployment cycles.
Cloud native storage platforms heavily emphasize automation. Features like self-provisioning, automated backups, and intelligent data tiering reduce the need for manual oversight, improving operational efficiency and reducing human error.
These storage systems are built for fault tolerance and high availability. They often distribute data across multiple nodes and regions, ensuring that applications remain operational even if parts of the infrastructure fail—critical for modern, always-on services.
Major Highlights of the Cloud Native Storage Market
Enterprises are generating vast amounts of data from digital services, IoT, and analytics. Cloud native storage offers the flexibility and performance needed to manage these large datasets efficiently, making it an essential component of modern IT infrastructure.
Organizations are steadily moving away from traditional on-premises storage systems in favor of cloud native alternatives. The ease of migration and the operational benefits—like reduced hardware costs and improved accessibility—are major driving factors behind this trend.
Cloud native storage supports the agile nature of DevOps and continuous integration/continuous deployment (CI/CD) practices. By aligning with container orchestration platforms like Kubernetes, it facilitates rapid application development and deployment without sacrificing data persistence.
Modern storage platforms incorporate AI and automation to manage data lifecycle, optimize performance, and enhance security. Automated data placement, real-time analytics, and self-healing mechanisms are becoming standard features.
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Top Companies in the Cloud Native Storage Market
Some major players in the cloud native storage market include Microsoft (US), IBM (US), AWS (US), Google (US), Alibaba Cloud (China), HPE (US), Dell Technologies (US), NetApp (US), Pure Storage (US), SUSE (Germany), VMWare (US), Oracle (US), Huawei (China), Citrix (US), Tencent Cloud (China), Scality (US), Splunk (US), Linbit (US), and Rackspace (US).
In the cloud native storage market, Google offers cloud storage products, such as Cloud Storage, a globally unified, scalable, and durable object storage solution; Local SSD, local SSD storage for Virtual Machine (VM) instances; Persistent Disk, high-performance block storage for VM instances; and Filestore, a fully managed file storage. Its cloud storage products enable organizations to store and access data from the Google Cloud at curated rates. The company is in the US, the UK, and the Rest of the World (RoW). Google caters to a large customer base spread across the globe through a global network of service providers, distributors, and cloud resellers. Google has increasingly invested in security, infrastructure, analytics, data management, and AI over the past years. The company is an established player and a globally recognized vendor for offering cloud storage solutions to leading enterprises across the globe. The company enhances its offerings with features, including modern development environments, data migration, and ML tools to provide enterprise-ready cloud services.
Microsoft
Microsoft is a prominent player in the cloud native storage market. The company concentrates on innovations, solution integrations, and technology partnerships to maintain its leadership position in the global competitive market. The company delivers a delightful experience to its customers and partners using various products, services, and support offerings. The company offers a variety of advanced solutions for object, file, and block storage, along with offering NOSQL cloud storage offerings for storing structured data. It follows the strategy of developing a complete portfolio by conducting R&D at a global level.
IBM
IBM has long been a leader in the cloud market. To cater to the cloud native storage market, the company offers products, including IBM Cloud Object Storage and Spectrum Fusion HCI. The IBM Cloud Object Storage is cost-effective and scalable cloud storage for unstructured data. It supports exponential data growth for their cloud-native workloads with cost optimization, robust data security, and data governance with ease of use. Its built-in data lifecycle operations make observing and managing critical workloads easy. Moreover, the company offers cloud native storage software and solutions through its subsidiary, Red Hat. Red Hat is one of the top players in the cloud native storage market. The company provides an OpenShift Container Platform that supports important features such as all basic storage classes, S3-compatible object storage, data replication, and disaster recovery capabilities, allowing application data to be placed across different availability zones. The company offers its solutions to major banking, insurance, legal, and government businesses.
AWS
Amazon Web Services (AWS) is the leading cloud computing platform, providing a wide array of services including computing power, storage, and databases to millions of customers globally. AWS offers over 200 fully featured services from data centers worldwide, including popular ones like Amazon EC2 for scalable computing capacity, Amazon S3 for object storage, and Amazon RDS for managed relational databases. Known for its innovation and continuous service expansion, AWS supports various applications such as machine learning, artificial intelligence, IoT, and big data analytics. Its robust infrastructure, extensive global reach, and comprehensive service offerings make AWS the top choice for enterprises, startups, and governments looking to accelerate their digital transformation initiatives?.
Alibaba Cloud
Alibaba Cloud, also known as Aliyun, is China’s leading cloud computing and artificial intelligence service provider, and a major player in the global cloud market. It offers a comprehensive suite of cloud services, including elastic computing, data storage, relational databases, big data processing, and artificial intelligence. Alibaba Cloud is recognized for its robust infrastructure and innovative solutions tailored to meet the needs of a rapidly growing digital economy. It supports various industries, from e-commerce and finance to logistics and manufacturing, providing scalable and reliable cloud services. With data centers across Asia, Europe, and the Americas, Alibaba Cloud is well-positioned to support global businesses seeking to leverage cloud technologies for digital transformation and expansion.
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