Cosmetic Surgery is a special surgery segment which involves reconstruction, restoration, and alteration of the human body and enhance the appearance of the body. Procedures includes both nonsurgical and elective surgical procedures. The social and cultural factors such as the influence of media, fashion and film industry, peer pressure for appearance and beauty, changing dimensions of beauty, etc. have led to remarkable penetration of Cosmetic Surgery Market.
With the changing dimension of beauty, influence of media, film industry and fashion, the market is predicted to fuel over the forecast period. Health factors such as rise in accidents and obesity have led to the growth of the market. Moreover, technological factors which include the development of advanced materials like silicone implants is also expected to spur the market growth globally. Formation of tourism clusters like Bangkok and Miami has increased exposure to cosmetic surgery besides creating a high point demand of the same. According to American society for aesthetic plastic surgery, for 2013 there was 6.5% growth in the total number of cosmetic surgery procedure over 2012. There has been an increasing trend of such surgeries, showcasing 40 % growth with men.
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Moreover, with the increasing popularity of digital photography, introduction to self-monitoring apps, high demand to increase one’s self-esteem, and affordability of cosmetic surgeries in developing countries can substantially increase the volume of cosmetic surgery procedures.
Meanwhile, social taboos against body part violation, non-essential nature of cosmetic surgery, and high cost associated with such surgeries are some of the major factors restricting the growth of the market globally.
Global Cosmetic Surgery Market – Key Players
Key players profiled in the report are
- Johnson & Johnson
- Valeant Pharmaceuticals International
- Cutera, Inc.
- Syneron Medical Ltd.
- Allergan, Inc.
- Genesis Biosystems, Inc.
Industry News:
Cutera, Inc.
It has recently launched two new products to expand its robust product portfolio, viz. Juliet™ and Secret RF®. Juliet™ uses laser technology for delivering two modes of energy to the vaginal area. The first mode stimulates the remodeling of collagen and the second mode stimulates the damaged tissue which helps the patients with improved sexual function and better vaginal health. Women who are experiencing menopause phase, the ones who have undergone breast cancer treatment or women interested in enhancing vaginal health can benefit from the surgery. Secret RF®, on the other hand, revitalizes, rebuilds, and firms up tissue for treating wrinkles and scars using Cutera’s new fractional radio frequency (RF) microneedling device.
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Global Cosmetic Surgery Market – Segments
By surgery type, the market has been segmented into liposuction, eyelid and nose surgery, body contouring, facial reconstruction, cosmetic implants, and, others.
The body contouring segment is further sub-segmented into tummy tuck, breast lift, and, others. Similarly, the cosmetic implants segment has been sub-segmented into breast augmentation, buttock implants, and, chin & cheek implants.
Global Cosmetic Surgery Market – Regional Analysis
By region, the market has been segmented into North America, Europe, Asia Pacific, and, Middle East and Africa.
The market penetration is highest in North America segment owing to technological advancements, huge investments in research & development, innovation, increased awareness, acceptability of cosmetic surgery, etc. The U.S. is the primary contributor in this segment. Nowadays, a shift towards the Asia Pacific and Latin America is growing owing to the medical tourism industry.
The Asia Pacific region exhibits enormous potential owing to the presence of countries like China, Japan, and, India. China will demonstrate the steepest rise in market contribution in this segment followed by Japan and India. The use of augmented reality technology by Japan for performing and evaluating the performance of cosmetic surgery is propelling the market growth. The availability of reliable cosmetic surgeries has increased the demand in India.
Although the Cosmetic Surgery Market in the Middle East and Africa segment is in its preliminary stage, it will grow moderately owing to factors such as changing lifestyle, increase in disposable income, etc.
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