Digital Photography Industry
Market Overview
Photography has been in existence for centuries now. The current trend, however, in the photography industry is the use of digital cameras. Digital photography is the process of capturing, editing, viewing and sharing images using a mix of computing and electronic tools and appliances. In simpler terms, this creates digital photos that can be stored in gadgets like computers or smart phones or in the cloud and shared via the internet. This technology makes use of digital cameras, photography software and different computing devices to do the above said tasks.
With the development in digital photography, the number of people who take photos has increased considerably. The fact that unlimited digital photos can be taken without a dependence on a limited film roll has made this model of photography very popular. Digital photos can also be stored for eternity over the World Wide Web. This is also another advantage that this industry holds. All these are reasons why the global digital photography market is set to grow by quick standards.
This report talks about the different opportunities and restraints that this market has for the growth of the market. It goes on to identify the role of a professional photographer in the market and the different kinds of software available for editing and processing these photos. The industry structure is explained clearly and the different key players who make a mark in the market’s growth are identified too. The report also gives out all values that are very important for stakeholders of this market.
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Market Segmentation
The digital photography market is segmented into different types based on the available products, tools, and application areas. Depending on the types of tools used by digital photographers, different photo editing software, processing tools, photo sharing websites and different storage options available are discussed in the study. The tools and processes that will hold a lion’s share in the market growth are identified. Based on the application areas, the use of this type of photography in industrial areas, medical visualization areas, dental applications, law enforcement market and security and traffic areas are analyzed.
Regional Analysis
The effect of different regions like North America, Europe, Asia-Pacific and the rest of the world (ROW) is discussed extensively in the report. The regions that will lead the market’s growth and those that will prove challenging are all pin pointed. This report also picks up different market drivers in these regions that make a mark in the digital photography industry’s positioning. The key players in all these regions and their scopes for expansion and developments are studied. The report also picks up micro markets that this industry creates and how well these micro markets are equipped for growth.
Key Players Covered
Adobe Systems Inc., Apple Inc., Brother Industries Ltd., Canon Inc., Casio Computer Company Limited, Corel Corp., Epson Corp., Foveon Inc., Fujifilm Holdings Corp., Hasselblad Ab, Hewlett Packard (Hp), Intuitive Surgical Inc., Kodak, Leica Camera Ag, Lexmark International Inc., Lytro Inc., Mamiya Digital Imaging Co. Ltd. (Acquired By Phase One), Micron Technology Inc., Nikon Corp., Noritsu America Corp., Olympus Corp., Omnivision Technologies, Panasonic Corp., Phase One A/S, Qualcomm Inc., Ritek Corp., Samsung Electronics Co. Ltd., Sandisk Corp., Sanyo Electric Co. Ltd., Seagate Technology Plc, Sigma Corp., Sofradir Ec (Formerly Electrophysics Corp.), Tamron Co. Ltd., The Ricoh Company Ltd., Topcon Medical Systems, Inc., Vivitar Sakar International Inc., Western Digital Corp., Xerox Corp.
Industry News
On October 14th, 2019, Sigma Corporation, a company based out of Japan released the world’s smallest, lightest and full-frame camera called Sigma fp to the market. This camera is also mirror-less and weighs just 370 grams.
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