An automotive radar is used to locate objects, such as vehicles and pedestrians, in the vicinity of the car. A radar consists of a receiver and a transmitter. The transmitter sends out radio waves that hit an object and bounce back to the receiver. By controlling the direction in which radio waves are sent and received it is possible to detect objects’ distance, speed and direction. This requires steerable antennas that can be automatically directed or receive signals simultaneously from several different directions.
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The report also added that increasing frequency of accidents, government regulation for vehicle safety, and increasing sales of premium cars are the major factors driving the market.
In terms of range, medium and short-range radar is estimated to account for 54.5% share of the global automotive radar market in 2017. Medium and short-range radars find applications in numerous systems such as park assist, lane change assist, blind spot detection, and so on. Owing to high usage of medium and short-range radars in active safety system, the category is expected to hold larger share in the market during the forecast period.
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Geographically, Europe is estimated to account for the highest revenue share in the global market, with 37.8% contribution in 2017. For the past few years, the European Commission has been working alongside various European Union (EU) member states, and other countries to drive the automotive radar market and unleash its full potential. The commission has initiated the 79 GHz project, which focuses on worldwide harmonized frequency allocation for vehicular radars in the frequency range 77 GHz to 81 GHz. Countries such as Ukraine, Turkey, Belarus, Georgia, and Russian among others have approved the use of 79 GHz band for automotive high-resolution short-range radars. However, will have identical provisions as those set by the European Commission and by ETSI standard EN 302 264.
The European region is the hub for prominent premium car manufacturers including Mercedes Benz, BMW, AUDI and Volkswagen group among others. In addition, the German automotive industry accounts for approximately 40% of the premium car production. Owing to the increasing stringency in vehicle safety norms, the automotive component manufacturers have diverted their focus towards development of low-cost radar-based safety systems.
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The key players in the automotive radar market are Continental AG, Denso Corporation, Robert Bosch GmbH, Infineon Technologies AG, Valeo SA, NXP Semiconductors N.V., HELLA KGaA Hueck & Co., Texas Instruments Incorporated, Autoliv Inc., and ZF Friedrichshafen AG.
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