Growing need for soothing the skin and increasing need for healing major issues of sunburns, psoriasis, eczema, rosacea, and rashes are key factors driving market revenue growth
The global body butter market size was USD 1.87 Billion in 2021 and is expected to register a revenue CAGR of 7.5% over the forecast period, according to the latest report by Reports and Data. Revenue growth of the market is expected to be driven by the growing need for removing sticky makeup and reducing stretch marks and scars.
The essential fatty acids in body butter enhance the skin’s elasticity and help with removing makeup. In addition to moisturizing the skin, body butter is used to form a protective barrier to lock in moisture, making it easy to remove makeup and even waterproof mascara with little effort. Body butter contains antioxidants and fatty acids that enhance collagen production in skin cells. In addition, these are increasingly used to remove makeup and even fade wrinkles on the face caused by aging and pollution. Growing benefits of body butter surpass those of traditional body lotions as they nourish the skin and prevent it from getting dry. The antioxidants present in body butter also prevent premature aging of the skin caused by free radicals. Furthermore, they protect the skin from harsh sunlight, dry air, dirt, and other toxins. As a result, the majority of skin-protection cream manufacturers include body butter such as cocoa butter, mango butter, and kokum butter in their products, which results in market revenue growth during the forecast period. On 2 February 2022 for instance, Unsun Cosmetics launched the first full-body moisturizer with SPF, Hydrating Full Coverage Body Lotion, and the first product without SPF, Face & Body Healing Butter. The Face and Body Healing Butter are formulated with eight ingredients, including three West African medicinal oils: baobab, bissap, and touloucouna. It is formulated to moisturize, soothe irritation, and eliminate free radical stressors. The Hydrating Full Coverage Body Lotion contains SPF-30 and is water-resistant for 80 minutes. It is intended to leave skin glowing, moisturized, hydrated, and UV protected.
Companies profiled in the market report are The Procter & Gamble Company, The Hain Celestial Group, Inc., Johnson & Johnson Private Limited, Galderma S.A., L’Oreal S.A., Nan Hai Corporation Limited, hempz, Unilever plc, L’Occitane, and SOPHIM.
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Some Key Highlights From the Report
- The shea butter segment is expected to register a rapid revenue growth rate during the forecast period owing to increasing need for boosting skin moisture. The anti-inflammatory properties of shea butter make it a useful ingredient in skin-care products and scar-healing treatments, as the rich fatty acids found in it soften scar tissue and speed up the healing process.
- The moisturizing segment is expected to account for largest revenue share over the forecast period owing to increasing need for a protective layer to seal moisture inside the skin. This layer protects the skin from harmful wind and irritants. Moisturizers provide immense hydration through their ability to penetrate deep layers of tissue. In addition, they reduce wrinkles, lines, crow’s feet, and other signs of aging. Moisturizing also heals major skin issues such as rashes, sunburns, psoriasis, eczema, and rosacea, and also promotes healthy hair growth by removing itchiness from the scalp.
- The personal care & cosmetics segment is expected to register a fast revenue growth rate over the forecast period owing to increasing need for nourishing and hydrating skin, which benefits overall health and appearance. Another factor that defines the significance of cosmetics is their ability to protect the skin. The products help cleanse, prevent skin drying, protect against UV rays, reduce oxidative damage, refresh, deal with skin problems, brighten the skin, prevent wrinkles, and treat acne.
- Market in North America is expected to account for largest revenue share in the global market during the forecast period. Rapid growth rate of the market is attributed to increasing presence of major market players such as The Procter & Gamble Company, The Hain Celestial Group, Inc., hempz, and others. Rising disposable income has led to the adoption of personal care products and cosmetics for self-care and wellness. According to data from 2019, the average American household spent approximately USD 197 per year on cosmetics and personal care products. In addition, increasing health and wellness-conscious consumers and growing need for self-care products will increase demand for body butter products. According to a survey in 2020, 42% of respondents stated that their wellness level had increased compared with two to three years ago.
For the purpose of this report, Reports and Data has segmented the global body butter market based on type, application, end-use, and region:
Type Outlook (Revenue, USD Billion; 2019–2030)
- Shea Butter
- Mango Butter
- Almond Butter
- Cocoa Butter
- Kokum Butter
- Hemp Seed Butter
- Olive Butter
- Others
Application Outlook (Revenue, USD Billion; 2019–2030)
- Moisturizing
- Refreshing
- Others
End-use Outlook (Revenue, USD Billion; 2019–2030)
- Personal Care & Cosmetics
- Others
Regional Outlook (Revenue, USD Billion; 2019–2030)
- North America
- Europe
- Asia-Pacific
- Latin America
- Middle East & Africa
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