Oral Care Market:
Executive Summary
The term Oral Care is a reference to the things that are directly or indirectly linked to maintaining proper oral health. The essential aspects of Oral Care are the various types of oral consumers and tools. The Oral Care research market reports show that the rise in awareness among the public is on the mode of increasing with regards to the treatment procedures of dental cosmetics. The aids for improving personal oral health have also marked a considerable increase in the market, as the demand for oral care products and solutions has also enhanced. The outcomes of cosmetics whitening are also encountering a high demand rate.
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Market Segmentation of the Global Oral Care Market
The primary segmentation of the Global Oral Care Market depends upon the products available,
Toothpaste – The Toothpaste is a paste or a gel-like a dentifrice that is used with a toothbrush for cleaning and maintaining the oral health of the teeth.
Toothbrushes & accessories – The device that is a stick-like structure used for the cleaning purpose of the teeth with the toothpaste.
Mouthwashes – The liquid products that are used to clean the mouth and keep it germ-free are termed as Mouthwashes. The Mouthwashes can be found in the medical stores as well as the general stores.
Dental Accessories – The accessories used by professionals for treatment is termed as the Dental Accessories.
Denture Products – Products used for the denture process is known as Denture Products.
Primary Geographical Regions of the Global Oral Care Market
Based on the Geographical region, the Global Market of Oral Care includes the United Kingdom, Germany, Italy, Poland, Spain, France, and Russia from Europe. Japan, India, Australia, Indonesia, Malaysia, Thailand, South Korea, Philippines, Vietnam, China, and Singapore from Asia-Pacific. Mexico, Colombia, and Brazil from Central & South America. Egypt, United Arab Emirates, South Africa, Turkey, Saudi Arabia, and other GCC Countries from the Middle East & Africa. Canada and the United States of America from the continent of North America.
Market Key Players: Colgate-Palmolive, GlaxoSmithKline, Johnson & Johnson, P&G, Unilever, Anchor Group, Amway, Church & Dwight, Dabur, Dr. Fresh, Himalaya, KAO, Lion, LG, Patanjali, Supersmile.
Industry Insights
In the year 2018, the toothpaste market and the market of manual toothbrushes observed dominance by some of the giants of the industry that included Colgate-Palmolive Company (US), Unilever plc. (UK), and The Procter & Gamble Company (US) with a combined share of around a whopping 70%, respectively. While, the market of mouthwashes was dominated by the giants like Colgate-Palmolive Company (US), The Procter & Gamble Company (US), and Johnson & Johnson (US). The Unilever Company has recently signed an agreement, for buying the toothpaste companies that includes the Fluocaril and the Parogencyl from Procter & Gamble. This in return will help the brand to rule the oral care market in France & Spain.
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