How to Build and Scale Technology Products with AI and ML in 2023, by Waleed Nasir

Greetings, My name is Waleed Nasir, and I’m the Chief Product Officer here at Qult Technologies. I’ve been deeply immersed in AI product development for over a decade now, helping a variety of companies leverage cutting-edge technologies like machine learning, computer vision, and natural language processing.

In this article, I wanted to share some of the invaluable lessons I’ve learned along the way regarding how to successfully build and scale powerful yet practical AI products. It’s not an easy endeavor, but with care, thoughtfulness, and perseverance, the rewards can be immense.

Defining the Challenge and Opportunity

The first major step is to carefully define the specific challenge or opportunity you are attempting to address through AI. What problem are you hoping to solve? For whom will this solution provide value? How will their lives or work be improved? Getting clear on the “WHAT, WHO, and HOW” from the very beginning is crucial for focusing your efforts effectively.

Too often, this initial definition is rushed or vague, which can lead teams down unproductive paths. Take the time upfront to properly understand the needs of potential customers through user research, competitor analyses, and feasibility studies. Quantifying anticipated impacts wherever possible also sets the stage for meaningful metrics later on.

With a well-defined problem space in mind, the next phase involves exploring relevant data sources and experimenting with various modeling approaches. But more on that later.

Iterating Through Prototypes

Once data investigation and modeling options have been considered, it’s time to start rapidly building prototypes. Prototypes allow hypotheses to be tested quickly and iterated upon, providing feedback to refine assumptions and direction.

In the earliest stages, simple mockups or minimal viable products (MVPs) may suffice. The goal is to get something in front of potential users to gather qualitative feedback, not polish a perfect product. Multiple short iterations are far better than working ages on a single complex version.

Throughout this prototyping process, it’s also important to continuously revisit that original problem definition. Prototypes often uncover nuances in the challenge or opportunity not evident at first.

Determining Data Needs

With the problem space better crystallized, attention can now turn to sourcing and preparing the necessary data to fuel AI models. High-quality, relevant datasets are the lifeblood of any successful AI initiative.

Key questions at this stage include:

  • What specific data attributes are needed as inputs and outputs? 
  • How much historical data is required? 
  • How will ongoing data collection be handled?
  • What data cleaning, normalization, and preprocessing steps are involved?

Synthetic or simulated data can help address gaps, but real data yields far superior results. Multi-disciplinary collaboration between domain experts, data scientists, and engineers is crucial here. Proper documentation is also essential for scalability and auditing later on.

Evaluating AI Techniques

Only once representative data is available can various modeling techniques start to be explored and evaluated. Options span everything from basic regression to sophisticated deep-learning architectures.

It’s important to test a variety of approaches—not commit prematurely to any single technique. Hyperparameter tuning, validation strategies, and performance metrics all need careful consideration.

Aim to solve the core problem simply before complicating the solution unnecessarily. Avoid seductive but distracting opportunities outside your scope. Stick to your original definition!

Iterating the Model

Continuous iteration should become second nature. No model is ever truly “ready”; optimization never ends as circumstances change. Monitoring model behavior over time and retraining periodically with new data helps avoid concept drift.

Techniques like transfer learning allow learning to transfer between domains. As more data/computing power becomes available, revisiting assumptions with more sophisticated techniques is warranted. But iteration needs to happen methodically, not haphazardly.

Deploying and Integrating

Even the best models have no value sitting isolated in a lab. Careful deployment and integration strategies are needed to operationalize solutions within real organizational systems, workflows, and technologies already in use.

Key considerations here include infrastructure/hosting, APIs, data pipelines, security, scalability, monitoring, explainability, and more. Functionality may also need adapting based on factors like device/form factors or regulations.

Usability testing deployment versions help iron out issues so actual users have positive experiences, building trust in the solution over time.

Scaling for Growth

As solutions prove themselves and demand increases, scaling becomes the next major challenge. Infrastructure, processes, teams – everything must evolve hand-in-hand with rising load and complexity.

Relying on cloud services provides scalability but also requires new operational expertise. Customer success, legal/policy frameworks, and communication/marketing all require proportionate growth strategies.

At the same time, innovation cannot halt – evolution must continue. New data sources, problem definitions, and technical capabilities will arise. Continuous learning culture becomes vital for sustaining leadership in dynamic industries.

My Experiences at Qult

At Qult Technologies, we’ve tackled scaling challenges first-hand across industries like oil/gas, cybersecurity, finance, and healthcare using our own AI platforms. Key lessons include:

  • Focusing on modular design improves extensibility as new features emerge.
  • Democratizing AI through low-code tools grows your user community and skill ecosystem.
  • Prioritizing security, privacy, explainability, and oversight gains regulator confidence, enabling broader usage.
  • Open-sourcing non-commercial components fosters collaboration, while proprietary services drive monetization.

We’re excited to see where these AI products can go to solve ever-more complex challenges through ever-larger networked intelligence. Scaling for societal impact at a global scale will be an ongoing journey, but one worth pursuing wholeheartedly, in my view.

I hope some of these learnings provide useful perspectives for your own AI productization efforts. Feel free to reach out if you have any other questions. I’m always happy to dive deeper into these topics. You can find me at waleed@qult.ai. I wish you the very best as you work to transform industries through intelligent technology.

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