New York, USA – The family fashion firm Jovani has launched its new campaign to receive the spring season where the prom dresses 2019 collection shines with its own light and conquers utilizing a very particular aesthetic; according to a spokesperson of the brand.
With the theme of city nightlife, the favorite brand of girls about to graduate is set to “teleport their heart to the Big Apple in the blink of an eye.” Dresses, caftans, garments, and mix between organic or synthetic have taken control of the situation creating a colorful and glamorous landscape.
A season like no other
According to Jovani’s design director Julie DuRocher, the company aims to make this graduation into an unforgettable event, where the extensive catalog of party dresses welcomes girls all over the world looking for their ideal model. On the other hand, the fusion of color, movement, and textures in combination with delicate lace and brocades are not the only novelty.
This February 24, for the first time in the history of the fashion house, an indoor contest has been organized at Renaissance Bridal & Prom, 315 E. Market St. The purpose was to find the “Face Of Prom” among many radiant and unique girls. After the contest, the winning girl – in addition to being featured on Jovani’s social networks under the lens of Fadil Berisha in a professional photoshoot – has earned a day trip to New York City, alongside other two girls who competed in different categories.
On the other hand, the Director of Jovani, Abraham Maslavi, said to the press that the reason to hold a contest like “Face Of Prom” lies in the desire of the Jovani Fashion family to give a clear message to the world and the fashion community. The word would have been that the beauty of couture is in creating beautiful designs thinking of girls of all shapes, sizes and skin colors.
It should also be noted that the collection of prom dress by Jovani for 2019 was released at the beginning of the year, moving the fashion community who applauded the contrast between vaporous cuts, low cut and pastel shades with expressive models in neon.
About Jovani
Jovani Fashions is based in the heart of New York City’s Garment District. It is a dressmaker and wholesaler brand that produces its own designs. Jovani is also responsible for the advertising and marketing campaigns it holds. The team behind the brand include President, Chairman, and CEO, Saul Maslavi. Vice President, Director, and CFO, Abraham Maslavi, all experienced and devoted leaders managing the business operation. They control the affairs of the corporation to promote long-term shareholder value.
The high-couture empire is best known for making fashion-forward and classic designs that women all over the world admire. With the growth of the eveningwear market, Jovani has also continued to expand its collection to a broader audience.
The catalog includes prom dresses, its more affordable line JVN, cocktail, bridal and a Maslavi line. Unlike other one-time shopping brands, this fashion house authority provides an ever-lasting glamorous experience for customers to find the perfect garments with every purchase. Jovani follows femininity, embellishing every major event in life.
For more information, visit: https://www.jovani.com
Media Contact
Company Name: Jovani
Contact Person: Nazy
Email: Send Email
Phone: (213) 805-5202
Country: United States
Website: https://www.jovani.com/prom-dresses