According to The Insight Partners latest market research study on “Pet Oral Care Products Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Animal, Product, End User, and Distribution Channel,” the market is expected to reach US$ 2,270.33 million by 2028 from US$ 1,465.07 million in 2021; it is estimated to grow at a CAGR of 6.5% from 2021 to 2028. The report highlights the trends prevailing in the market, along with market drivers and deterrents.
Strategic Insights:
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Report Coverage |
(Details) |
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Market Size Value in |
(US$ 1,465.07 Million in 2021) |
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Market Size Value by |
(US$ 2,270.33 Million by 2028) |
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Growth Rate |
(CAGR of 6.5% from 2021-2028) |
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Forecast Period |
(2021-2028) |
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Base Year |
(2021) |
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No. of Pages |
(167) |
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No. Tables |
(92) |
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No. of Charts & Figures |
(67) |
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Segments covered |
(Animal ; Product ; End User ; Distribution Channel , and Geography) |
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Regional scope |
(North America; Europe; Asia Pacific; Latin America; MEA) |
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Country scope |
(US, UK, Canada, Germany, France, Italy, Australia, Russia, China, Japan, South Korea, Saudi Arabia, Brazil, Argentina) |
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Report coverage |
(Revenue forecast, company ranking, competitive landscape, growth factors, and trends) |
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Pet oral care is one of the most effective measures taken by pet owners to maintain the overall health of their animals and prevent health problems. Pet oral care products aid in the prevention of infectious disease transmission from other pets and play an important role in the maintenance of hygiene and comfort for the animals. With the use of these products, it is recommended that the pets’ oral care be checked once a year. Pet oral care products comprise a variety of appliances, medicines, and other chemicals used to keep pets’ teeth clean and prevent dental disease.
Pets are considered the best companion for humans as they create a positive effect on their owner’s life. They promote active lifestyle with companionship and have also been able to detect oncoming epileptic seizures. Also, pets help bring social, emotional, and cognitive development in children, as well as relieve stress and anxiety in adults. Research studies have shown that the dog owners have 36% lower risk of dying from cardiovascular disease and an 11% lower risk of getting heart attack. As per the National Pet Owners Survey 2019–2020, conducted by the American Pet Products Association (APPA), 67% of the US households, i.e., ~85 million families, own a pet. This indicates 56% rise since 1988, the first year when the survey was conducted.
High Prevalence of Dental Diseases in Pets Contributes Significantly to Market Growth
Periodontal disease is the most common condition in cats and dogs. It is a progressive, cyclical inflammatory disease of the supporting structures of the teeth, which leads to dental disease and early tooth loss in dogs and cats. Further, these diseases can lead to serious health concerns such as organ failure. As per the AVMA, nearly 70% of cats and 80% of dogs develop some form of periodontal disease by the time they are three years old. The rise in the prevalence of various oral health-related diseases has been identified as the major driving factor for market growth.
Additionally, calculus, gingivitis, gum disease, and tooth fractures are among the common oral issues in pets. As per the DSM pet owner survey, only 16% of dog owners clean their pets’ teeth every day. This has led to the need for pet products that provide a complete approach to oral care such as dental treats, water additives, dental wipes, and breath fresheners. Also, regular vet check-ups and preventative home care can improve pet’s oral health.
The COVID-19 pandemic is having the mixed impact on the pet oral care products market. Sales have spiked for pet oral care products at home, do-it-yourself, driven by the closure of veterinary clinics and professional salons. Some online retailers also reported strong sales in the lockdown period. For instance, Chewy.com has been witnessing an acceleration in sales since February 2020. Chewy.com generates around 70% of its sales through subscribed customers. All these developments suggest increased penetration of online business due to the pandemic.
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Based on animal, the global pet oral care products market is bifurcated into cats and dogs. In 2020, the dogs segment held a larger share in the market. Moreover, the market for the cats segment is expected to grow at a higher rate by 2028. Periodontal disease is the most frequent infectious disease in dogs. It’s a cyclical, progressive inflammatory illness of the teeth’ supporting components that’s the primary reason for dental issues and early tooth loss in dogs. It affects 90% of cats over three years of age. This factor is likely to boost the demand for pet oral care products across the world during the forecast period
Based on product, the global pet oral care products market is segmented into mouthwash/rinse, toothbrush and paste, dental cleansing sprays, anti-plaque pens, and other products. The toothbrush and paste segment held the largest market share in 2020, and the dental cleansing sprays segment is expected to dominate the market by 2028. Brushing a pet’s teeth using a soft-bristle toothbrush and paste and a toothpaste designed for pets is the most effective form of dental preventative care. Routine brushing of the teeth is the most important component of home dental care.
Pet Oral Care Products Market: Competitive Landscape and Key Developments
A few prominent players operating in the pet oral care products market are Vetoquinol SA; Dechra Veterinary Products, LLC; AllAccem, Inc.; Imrex, Inc.; Virbac; CEVA; Hills Pet Nutrition, Inc.; Nestle; Mars, Incorporated, and TropiClean Pet Products.
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