According to a report, “ Smart Stadium Market Size, Share & Trends Analysis Report By Component (Software, Services), By Deployment Type (On-Premise, Cloud), By Region, And Segment Forecasts, 2019 – 2025 ”, published by Grand View Research, Inc.,The global smart stadium market size is expected to reach USD 21.00 billion by 2025, expanding at a 20.9% CAGR over the forecast period, according to a study conducted by Grand View Research, Inc. Increasing focus on engaging and entertaining the fans at stadiums, coupled with stringent security regulations framed by sports governing bodies are among the key factors driving the market growth. Additionally, growing demand for data-driven operations and upcoming international and national sports events are anticipated to increase the demand for smart stadiums.
Technological advancements, numerous developments in the sports industry, and growing sports league culture in developing and developed countries are expected to create wide opportunities for the smart stadium market. The smart stadium enhances and fulfills the experience and requirements of players, fans, and medical teams and provides several other integrated solutions.
Smart stadium offer sensors, digital signs, parking solutions, surveillance solutions, and other solutions that are connected through wireless or wired networks. These solutions provide real-time information, such as lines at concession stands, in-stadium merchandise pricing, parking availability, etc. thus enhancing the experience. Stadiums are being renovated significantly to offer smart parking, operational efficiency, and enhanced security along with a complete experience around the event to offer a wide range of different aspects.
Prominent market players include IBM Corporation; Intel Corporation; NEC Corporation; Cisco Systems, Inc.; Telefonaktiebolaget LM Ericsson; among others
Europe accounted for the major share of the market in 2018 and is expected to grow significantly over the next few years. The growth can be attributed to strict public safety regulations implemented by the governing bodies in order to ensure maximum safety of public and the stadiums. Some of the driving factors of the market include growing social media integration with stadium technologies and rising demand for comfortable viewing experience.
The market of the Asia Pacific region is expected to expand at a significant rate over the forecast period. Indian Premier League (IPL), the Board of Control for Cricket in India (BCCI), Sahara Force India, New Zealand Cricket, Melbourne Cricket Association, and various other sports organizations extensively use smart technologies for hosting major tournaments. Renovation and construction of new and existing stadiums by countries such as India, China, Singapore, Japan, and Australia is also promoting the growth of the market.
Besides, the growing sports league culture in Asia Pacific, increasing number of events with massive prize pools and implementation of green initiatives are generating several lucrative opportunities for the market players. The market is consolidated in nature with the presence of a limited number of software and service providers accounting for the major share of the market. In order to develop new and innovative technologies and to maintain their key positions, leading companies of the smart stadium market are focusing on strategic collaboration and investments in R&D activities. For instance, in October 2015, Huawei Technologies Co., together with Infosys, launched smart stadium solutions, including smart services and high-speed Wi-Fi access for users in exhibition centers and sports stadiums.
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Major companies of the smart stadium market are focusing on collaborations and strategic partnership to expand their network. The key market competitors in the smart stadium market include Fujitsu Ltd.; Cisco Systems, Inc.; IBM Corporation; Huawei Technologies Co.; Intel Corporation; Johnson Controls; NXP Semiconductors; NEC Corporation; Schneider Electric; Telefonaktiebolaget LM Ericsson; and Tech Mahindra Limited; among others.
Further key findings from the study suggest:
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Software segment is expected to continue leading the smart stadium market over the forecast period owing to increasing focus on fan engagement by providing them better experience. The segment is expected to reach USD 12.97 billion by 2025
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On premise segment is estimated to dominate the market over the forecast period. The smart stadium comprises of a large number of cameras, digital signs, and sensors, connected to wireless and wired servers and networks
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Asia Pacific is estimated to expand at a significant CAGR of 23.5% over the forecast period. Emerging countries such as Japan, India, ASEAN, and Australia are swiftly adopting digital technologies in stadiums for enhancing the fan experience and increasing safety and security
Deployment Type Insights
On-premise segment held the dominant market share of 63.4% in terms of revenue in 2018. The segment is anticipated to register a substantial CAGR of 20.6% over the forecast period. Smart Stadiums are equipped with numerous cameras, sensors, and digital signs connected to wireless and wired networks and servers. It helps provide real-time data to security personnel in charge to monitor the crowd’s activities. All these devices are installed on-premise, which requires significant investment in terms of hardware and software, hence contributing to the larger revenue share of the segment throughout the forecast period.
The cloud segment is estimated to expand at the fastest CAGR of 21.4% over the forecast period. Smart stadium operators and owners offer access to stadium apps to enhance spectators’ experience. It simultaneously reduces physical efforts of the staff for guiding the crowd toward the nearest entries and exits. They can use their mobile phones and access live videos and information about seat locations, and parking spaces of the match with the help of the cloud. Such factors are responsible for the substantial demand for the cloud segment over the forecast period.
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Grand View Research has segmented the global smart stadium market based on component, deployment type, and region:
Smart Stadium Component Outlook (Revenue, USD Million, 2015 – 2025)
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Software
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Stadium & Public Security
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Building Automation
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Event Management
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Others
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Services
Smart Stadium Deployment Type Outlook (Revenue, USD Million, 2015 – 2025)
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On-Premise
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Cloud
Smart Stadium Regional Outlook (Revenue, USD Million, 2015 – 2025)
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North America
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U.S.
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Canada
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Mexico
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South America
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Brazil
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Argentina
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Rest of South America
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Europe
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Germany
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U.K.
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France
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Italy
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Rest of Europe
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Asia Pacific
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China
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India
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Japan
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South Korea
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Rest of Asia Pacific
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Middle East & Africa (MEA)
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