The global sports nutrition market size is expected to reach USD 82.3 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 8.5% from 2022 to 2030. Consumer awareness regarding health and wellbeing is contributing to market growth. People are actively involved in various health and fitness activities. For instance, according to the AusPlay Survey 2021, 83.3% of women and 79.4% of men participate in sports and physical activity at least once a week in Australia. Additionally, consumers with lifestyle diseases are growing.
For instance, according to a National diabetes statistic report published in 2021 by the Centers for Disease Control and Prevention, 10% of U.S. adults are suffering from diabetes while 34.5% are suffering from prediabetes. According to the National Health Services, hospital admission where obesity was a factor increased by 17% from 2018-19 to 2019-2021 in the U.K. The COVID-19 pandemic has rapidly increased public awareness pertaining to health and fitness. Thus, the growing awareness regarding health and rising participation in fitness activities are estimated to drive the market.
Sports nutrition products offer different benefits. These products can be used for increasing endurance, strength training, weight management, muscle growth, energy, recovery, cognitive repairmen, and immunity enhancement. Moreover, a large number of products including gummies, tablets, softgels, powders, and bars are easily available through different distribution channels including specialty stores, small retail stores, fitness institutes, grocery stores, general discount stores, discount clothing retailers, and online stores. The COVID-19 pandemic positively impacted online sales with increasing customers purchasing supplements from the online sales channel.
Key stakeholders operating in the market are introducing various products and adopting strategies such as mergers & acquisitions and collaborations, which, in turn, is driving the market. For instance, in July 2021, Science in Sport introduced a new product range known as Beta Fuel for carbohydrate fueling. This product range includes gel, drink powder, and chew bar with a new maltodextrin-fructose ratio. The product was formulated after years of research at Liverpool John Moores University in collaboration with athletes. In September 2021, Dr. Rob Wildman launched a new sports nutrition brand known as It’s my opus. The brand includes products such as pre-workout micronized creatine, whey isolate, and DHA omega 3. Thus, the development of new and innovative products is increasing the consumer adoption of sports nutrition products, thereby driving the market during the forecast period.
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Sports Nutrition Market Report Highlights
- The sports supplements segment emerged as the leading product type segment in 2021 with a revenue share of over 50.0%
- In terms of application, the post-workout segment accounted for the largest revenue share in 2021
- By formulation, powder accounted for the largest revenue share in 2021. The gummies segment is projected to expand at the fastest CAGR during the forecast period
- Based on consumer group, the adult segment accounted for the largest revenue share in 2021. It is also expected to emerge as the fastest-growing segment during the forecast period
- On the basis of distribution channel, the brick and mortar segment accounted for the largest revenue share in 2021. The e-commerce segment is projected to expand at the fastest CAGR during the forecast period
- North America accounted for the largest revenue share of over 45.0% in 2021. In the North American market, Canada is projected to expand at the fastest CAGR during the forecast period
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Sports Nutrition Market Segmentation
Grand View Research has segmented the global sports nutrition market on the basis of product type, application, formulation, consumer group (age group & activity), distribution channel, and region:
Sports Nutrition Product Type Outlook (Revenue, USD Million, 2017 – 2030)
- Sports Supplements
- Protein Supplements
- Animal-based
- Whey
- Casein
- Egg
- Fish
- Others
- Plant-based
- Soy
- Spirulina
- Pumpkin Seed
- Hemp
- Rice
- Pea
- Others
- Vitamins
- Minerals
- Amino Acids
- Probiotics
- Omega -3 Fatty Acids
- Carbohydrates
- Detox Supplements
- Electrolytes
- Others
- Sports Drinks
- Isotonic
- Hypotonic
- Hypertonic
- Sports Foods
- Protein Bars
- Energy Bars
- Protein Gels
- Meal Replacement Products
- Weight Loss Products
Sports Nutrition Application Outlook (Revenue, USD Million, 2017 – 2030)
- Pre-workout
- Post-workout
- Weight Loss
- Others
Sports Nutrition Formulation Outlook (Revenue, USD Million, 2017 – 2030)
- Tablets
- Capsules
- Powder
- Softgels
- Liquid
- Gummies
Sports Nutrition Consumer Group Outlook (Revenue, USD Million, 2017 – 2030)
- Children
- Adult
- Geriatric
Sports Nutrition Consumer Group by Activity Outlook (Revenue, USD Million, 2017 – 2030)
- Heavy Users
- Light Users
Sports Nutrition Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
- Brick and Mortar
- Specialty Stores
- Small Retail Stores
- Fitness Institutes
- Grocery Stores
- General Discount Stores
- Discount Clothing Retailers
- E-commerce
Sports Nutrition Regional Outlook (Revenue, USD Million, 2017 – 2030)
- North America
- U.S.
- Canada
- Mexico
- Puerto Rico
- Cuba
- Europe
- U.K.
- Germany
- France
- Italy
- Spain
- Asia Pacific
- Japan
- China
- India
- Australia
- New Zealand
- Latin America
- Brazil
- Argentina
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
List of Key Players of Sports Nutrition Market
- Iovate Health Sciences
- Abbott
- Quest Nutrition
- PepsiCo
- Cliff Bar
- The Coca Cola Company
- MusclePharm
- The Bountiful Company
- Post Holdings
- BA Sports Nutrition
- Cardiff Sports Nutrition
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About Grand View Research
Grand View Research is a market research and consulting company that offers market research reports, syndicated and customized reports. The company is headquartered in San Francisco, California. It offers client engagement for business consulting and market intelligence from various domains. The clientele is based across various countries with queries coming from more than 50 industries worldwide.
Grand View Research helps its clients to make informed decisions by helping them understand current trends and scenarios. Every year Grand View Research accomplishes more than 300 multi-country market studies to optimize consulting for clients.
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