23rd November, 2020 – Straccio Rico, an artisan boutique, announces the opening of its first store located in Mt. Pleasant, South Carolina. For the fashion-conscious looking to make a positive impact by choosing sustainable fashion rather than fleeting trends, Straccio Rico is an ideal place to shop.

It was founded in October 2018 by Emarie June and Marty White, a granddaughter and grandmother teamed up with a mission to promote Wayuu mochila bags made by indigenous women in Riohacha, Colombia.

Wayuu crocheted bags is a dying art with the younger generation of the indigenous Wayuu community, who are choosing more modern offerings of fashion. This is leading to fewer indigenous women opting to make a living from crocheting. It has also led to the Wayuu community turning away from an amazing art form to seek out more modern means of earning a living.

Marty White, Owner, of Straccio Rico commented “We have made it our mission to help preserve the culture and traditions of the Wayuu community by providing them with a platform to showcase their beautiful art and the opportunity to grow their businesses, earning more money instead of struggling on street markets in hope of selling a single bag.”

The success of Straccio Rico motivated and inspired the owners to add more indigenous products made in South America and before long, Straccio Riccio began featuring clothing, jewelry, bathing suits and leather goods.

In a quest for being fashionable, many often forget the hard work behind every creation that makes a woman look beautiful. While larger brands can be synonymous for trending fashion that is mass produced, handcrafted or artistic creations are sidelined for the benefit of the brand. Straccio Rico, on the other hand, seeks to effect change by compelling fashion consumers to create a positive impact by choosing sustainable products that highlight the creativity of an artisan community for their upliftment.

Emarie June, Owner, commented “We are dedicated to changing the way people shop. We are so excited to be part of such a supportive local community!”

Straccio Rico has now grown in popularity and is dedicated to helping and empowering female artisans through ethical sourcing and honest production. Outlets include an online store, https://stracciorico.com, and a newly launched brick and mortar located at 1405 Ben Sawyer Blvd., Mt. Pleasant, South Carolina.

Straccio Rico’s mission is reflected perfectly in the words of its founders: “Spread the love of handcrafted art while helping our family of artisans go from rags (Straccio) to riches (Rico)!”

Media Contact
Company Name: Straccio Rico, LLC
Contact Person: Marty White
Email: Send Email
Address:1405 Ben Sawyer Blvd.
City: Mt. Pleasant
State: SC 29464
Country: United States
Website: http://www.stracciorico.com/