NEW JERSEY – 10 January, 2017 – The common hangover takes a heavy toll on the US economy, with costs from lost worker productivity and absenteeism exceeding $223 billion per year according to studies published in 2011 and 2013 by the American Journal of Preventive Medicine. That works out to $740 per individual.
An important point worth noting is that the aforementioned studies did not take “presenteeism” into consideration, people who showed up for work, but whose productivity lagged significantly as result of their hangover. Since most drinkers currently suffer through the pain or resort to complex makeshift remedies, there is a clear need for a simple and effective solution.
The sales of products taken for hangovers, like Alka-Seltzer Morning Relief, or ones specifically marketed for the purpose, like Big Ox O2 for Hangovers, are estimated to reach $785 million in 2018, versus $695 million last year, according to Euromonitor. The combination herbal and dietary supplement market, including hangover treatments like PartySmart and Drinkin’ Mate, is projected to hit $1.9 billion in 2018, up from $1.6 billion last year. Adult pain relievers, over-the-counter medicines like aspirin, ibuprofen (Advil) and acetaminophen (Tylenol), are estimated to grow from $3.7 billion in 2015 to $4 billion in 2018. “If you could actually cure hangovers, that would be a billion dollar idea,” says Christopher Schmidt, consumer health analyst at Euromonitor.
Big Ox O2 for Hangovers, the morning-after remedy with a cult following in NJ & NY colleges and universities, is now within reach of hangover sufferers nationwide. The Big Ox O2 formulation contains a powerful, high-purity dose of oxygen that works fast, is gentle on the body, and is rapidly becoming the go-to hangover remedy for drinkers along the East Coast. By volume, dry atmospheric air only contains 20.95% oxygen. Big Ox O2 contains an oxygen purity of 95%, manufactured in an FDA approved facility.
Big Ox O2 is marketed to “treat” hangover symptoms, though not to cure hangovers. This is a key differentiation for the FDA. The active ingredient, high-purity oxygen, is hardly novel. However, it has “long been acknowledged as an effective means to treat hangover headaches, with its roots dating back to hungover soldiers in the Army who used high-purity O2 to endure morning training after a long night of drinking during times of war,” says Eric Weisholtz, CEO of Big Ox O2. There are no drug products “approved” to cure hangovers, says Stephen King, a spokesman for the FDA.
Big Ox O2 is the only over-the-counter oxygen canister that can guarantee zero dilution of oxygen purity due to its patented mouthpiece. Other products claim to offer 95% pure oxygen, but fall short due to their delivery apparatuses; typically, facemasks that aren’t entirely sealed around the nose and mouth. The Big Ox O2 patented mouthpiece is 100% sealed by the user’s lips, ensuring a delivery of 95% pure oxygen every time.
High-purity oxygen helps restore energy and alertness and provides powerful relief for your headache – just what your body needs after a long night of drinking. The process is simple – remove the protective cap, place the patented mouthpiece in your mouth, gently push the lever, and inhale as you would normally breathe. Consumers report feeling better in as little as 2 minutes.
Big Ox O2 is now available on its website, through Amazon, select 7-11 locations, and at several pharmacies and convenience stores in NY & NJ, retailing at $14.99 with free shipping on all internet orders, and significant discounts for larger volume purchases. Each can of Big Ox O2 contains approximately 3 – 5 treatments, based upon the severity.
For additional information, please visit: www.bigoxo2.com
About Big Ox O2
Big Ox O2 is a division of eO2, LLC. The founders of Big Ox O2, Eric Weisholtz, Artie Shay and Geoff Sweeney, saw their share of late nights and workday hangovers during their careers in finance, law and business. Recognizing the need for a truly effective hangover remedy, they decided to put their MBA’s and life experience to good work, providing a solution that no pharmaceutical company had ever explored.
After extensive research on all aspects of hangovers and hangover relief, the Big Ox team finally developed and patented a mouthpiece that did the trick, allowing for zero purity dilution during inhalation – and Big Ox O2 was born.
Media Contact
Company Name: Big Ox O2
Contact Person: Eric Weis
Email: info@bigoxo2.com
Phone: 973-400-9859
Address:Big Ox O2, 584 Ridge Rd.
City: Watchung
State: New Jersey
Country: United States
Website: www.bigoxo2.com