Market Definition:
B Vitamins are group of nutrients that play a vital role in human body. Vitamin B is used to prevent infections, increase metabolism, and also to help in proper nerve function. Thus, Vitamin B market is expected witness high growth in forecast period.
Market Potential and Pitfalls:
Based on type, the global vitamin B market has been segmented into vitamin B1 (Thiamine), vitamin B3 (Niacin), vitamin B6 (Pyridoxine), vitamin B7 (Biotin), vitamin B9 (Folic Acid), vitamin B12 (Cobalamin), and others. The vitamin B1 (Thiamine) segment is anticipated to gain the largest revenue share in the global vitamin B market and shall maintain lead throughout the forecast period. Vitamin B1 (Thiamine) is being used in various end-users such as dietary supplements & nutraceuticals manufacturers, food &beverages, pharmaceuticals, animal feed, and others as thiamine helps in boosting the metabolism by converting nutrients into energy. This is a crucial determinant that is catalyzing the growth of vitamin B1 (Thiamine) segment in the global vitamin B market. The same segment is expected to grow with the highest growth rate owing to the growth of end-use industries in which vitamin B is used.
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Key Players:
Some of the key players in the global vitamin B market are Nature’s Bounty Co. (US), Sanofi SA (France), Country Life, LLC (Japan), Mason Vitamins, Inc. (US), NatureSmart, LLC (Canada), Solgar Inc. (US), NOW Health Group, Inc. (US), Natures Truth Products, LLC. (US), Pharmavite LLC (US), The Synergy Company (US).
Regional Analysis:
The global Vitamin B market has been segmented on the basis of region, into North America, Europe, Asia-Pacific, Rest of the World.
North America is expected to dominate the global Vitamin B market owing to increasing usage of vitamin B by various end-users such as pharmaceutical companies and dietary supplement manufacturers in the region.
Asia-Pacific vitamin B market is expected to grow at a rapid pace due to the surging consumption of vitamin B in the regions due to health benefits associated with it. Moreover, Europe and RoW is also expected to project a significant market share owing to the increasing awareness about various benefits associated with consumption of vitamin B complex. Vitamin B complex help in maintaining good eyesight, DNA production and repair, and antioxidant. increasing number of patients with vitamin B deficiency in the region.
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