Overview:
The global wireless audio market size is expected to grow up to USD 70 billion by 2027 by registering around 17% CAGR during the forecast period of 2019 to 2027. Market Research Future (MRFR) believes that the market has a chance of registering better growth as factors like growing competition among players, hike in the inclusion of technologies, growing demand from several end user companies, attractive designs, increasing demand for gadgets that require such electronic devices for support, the growing instance of work from home, and others are bolstering the global market.
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Industry News:
In August 2020, Samsung has unveiled its new Galaxy Buds Live. The product looks convenient and its outer design looks quite attractive for daily use. It is a part of what Samsung believes the wider Galaxy ecosystem that improves healthy life, better communication, and maximum input from technology. The new TWS earbuds display new designs that the company projects as extremely ergonomic and comes with an ability to provide great comfort. The company has upgraded the model with AKG-tuned 12mm drivers to improve sound quality. It also has a bass duct to deliver the same result. It comes with three microphones and a Voice Pickup Unit to ensure clear audio quality during the call. It also has an Active Noise Cancellation that would place it ahead of many of its competitors.
In July 2020, Qualcomm Technologies International, Ltd., or QTIL, recently announced its collaboration with India’s e-commerce company Flipkart to launch its range of wireless audio devices under the HRX brand in India. Qualcomm powered products, an exclusive part of the new HRX audio collection, include – Neckband 1 ― HRX Wave 7R, True Wireless Earbuds – HRX X-Drops 9G, and Neckband 2 ― HRX X-wave 14 R.
During the COVID-19 pandemic, the market has experienced some drastic changes due to the changes in workplace policies. Companies started preferring work from home, which witnessed a rapid uptake of wireless audio devices. In fact, the education sector, which is now relying on virtual media, has recorded a jump in the sales of the product.
Key Players
Some of the major players in global Wireless Audio Device Market include Sony Corporation (Japan), Bose Corporation (U.S.), Sennheiser Electronic Gmbh & Company Kg (Germany), LG Electronics (South Korea), Sonos, Inc. (U.S.), Koninklijke Philips N.V. (Netherlands), Vizio Holdings, Inc. (U.S.), Apple Inc. (U.S.), Voxx International Corporation (U.S.), and Samsung Electronics Co., Ltd (South Korea).
Segmental Analysis
The global report containing the wireless audio device market study includes a discussion based on the product, technology, and end user. These segments reveal data that got sieved by analysts later to provide a better understanding of the market flow and prepare a ground for devising efficient strategies.
By product, the global report on the wireless audio device market reveals segments like wireless headsets, soundbars, wireless speaker systems, wireless microphones, and others.
By technology, the global study of the wireless audio device market includes segments like Wi-Fi, Airplay, Bluetooth, and others. The Bluetooth technology is expected to cross USD 36.46 billion mark.
By end-user, the report on the wireless audio device market comprises an understanding of electronics, telecommunication, commercial, security & defense, automotive, and others. The automotive segment has a huge scope for growth.
Detailed Regional Analysis
Low-cost equipment and rising intake of smartphones are expected to help North America maintain its dominant position. The region has Asia Pacific and Europe in its tail. The US market has a scope to register around 16% CAGR during the forecast period.
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Intended Audience
- Music and stereo companies
- Smartphone and audio device manufacturers
- Research
- Financial institutes
- Government
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